vision + people + systems

vision + people + systems

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Three out of five Americans dream of starting their own business. This means that 61% of people are sitting at their desk or counter dreaming of quitting the job they actually do and finding a calling that fills their cup. Of these dreamers, an incredible 92% never start: most people never turn a dream into action.



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Willing entrepreneurs are often thwarted by funding problems or a lack of technical knowledge. Even more say they just don’t know how to start. But how you start your business doesn’t matter. If you have a fire burning inside to build your own business and be your own boss (BYOB), you can. You just haven’t taken the jump yet.

If you’re ready to stop saying “what if” and BYOB, start with a simple recipe: vision plus people plus systems.

vision: what

Start with a blank sheet of paper. Using the power of your vision and digging into the details, this blank sheet of paper will become your painted picture, a clear snapshot of where you will be in the future.

Your mind is working consciously and unconsciously 24/7 to bring to life what you see in your imagination. You are only limited by the clarity of your vision. It is as if, at the moment of making a decision, the universe conspired to help you.

People often think of goal setting in one of two ways: dreams and hopes in the sky and strategic planning. According to over 200 scientific studies, the best way to get real results is to use both through mental contrast. Following your blue sky dream with practical steps will give you the inspiration and game plan you need to achieve what you want.

To create a painted image, you will need to travel five years into the future. Ask yourself some key questions: What did I do five years ago that was really worth it? Why were they doing the right thing? What almost stopped me from these things? Once you answer these questions, you will know exactly what your future looks like. You can then start building a team and strategy to help you get there.

people: those who

My new scrap metal business, Scavengers, was making about a million dollars a year when I found myself obsessed with questions like, “What would it be like if I had the right people? How different would my business be?

I created my painted image of happy uniformed employees in shiny clean trucks that turned into a FedEx garbage pickup, but we stalled. I realized that I had hired the wrong people and needed to start over if I wanted to make my vision a reality. It broke my heart when I fired the entire company, all eleven people, in one day.

Then I created the Beer and Barbecue Quiz. These are two simple (and delicious) steps to finding people who truly fit into our culture.

First I ask myself:

Do I find this person interesting?

Is this person really interested in what we are doing?

Can I imagine drinking beer with them?

The second part is about deciding if the person is a good addition to our overall team. If I send this candidate to a group, like a corporate BBQ, will they find a way to connect? What do they bring to group dynamics?

To encourage people to follow your vision, you need to help them see themselves reflected in it. When you empower your employees and value their contributions, they will be more motivated to help you realize your vision. Never underestimate the transformative power of human capital.

Systems: as

Entrepreneurs rarely take the time to experiment, refine, and systematize every process. But if your vision is your guiding star and your people are your team, systems are the roadmap that will get you where you want to go.

Your systems will depend on the type of business you are building: are you starting from scratch or joining a franchise? The type of business you choose to build will also depend on whether you are an entrepreneur who lives in the dream big picture or you are a performer who can get things done.

Think of it this way: A forward-thinking new business builder is like a race car builder. Do you want to build a racing car? Or do you want to drive a racing car? Both paths can lead to great success, but you are much more likely to win a race if your race car is already on the track.

No matter which path you choose, you cannot win without proven systems. Believe them or buy them, surround yourself with people who believe the same as you and feel the same as you and share your infectious vision.

This article was taken from Brian Scudamore’s BYOB: Build Your Own Business, Be Your Own Boss.

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